Expectedly, now that Google has relaunched DoubleClick’s Performics ad affiliate network as the new Google Affiliate Network, there’s no point in maintaining the Adsense Referrals Program anymore. So, Google Adsense has just sent an official email to (I suppose) all Adsense members informing us that Google is retiring the Adsense Referrals Program starting the last week of August. (more…)
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When Google acquired DoubleClick, the company has brought with it its affiliate ad network program called Performics. But Google never did something to push Performics as one of its advertising program, until now. Google has renamed Performics as the Google Affiliate Network, and Amazon with its popular Affiliate Marketing Network called Amazon Associates have something to worry about.
The Google Affiliate Network works like your ordinary affiliate ad network, whereby publishers get paid for every successful sale transactions that their site brings to advertisers. The program works separately from Google Adsense but as Eric Schonfeld noted, it will just be a matter of time before Google integrates the two online ad program. But that is if the Google Affiliate Network succeeds in getting some good ground. (more…)
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Though the iPhone may be considered the best phone for internet mobile use, Google has improved its search results for the Blackberry. As Googles goal is to help users search more efficiently, these improvements to the Blackberry will do just that.
As reported in the Google Mobile Blog, the new update features:
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Keyword research is the first thing you do when planning a website. You do it before thinking over the site architecture and creating the content. Keyword research is the what you do to estimate your competition and create a promotion strategy.
Previously, I have talked about the keyword research tools and ways to organize your keyword list. But where to start? How to find the correct core terms that you will then explore and expand? What you can do first:
While the first three are more or less clear, number 4 needs further information, I guess. I have a collection of my favorite sources I check regularly to get help with keyword research and content creation. (more…)
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A Microsoft Engineer leaves Microsoft to work at Google, and then decides to head back to Microsoft after spending time in the Google development system.
Sergey Solyanik puts together an interesting read and comparison between the two companies, including how the perks at Google and social governance by peers lend to stronger teams and interaction but also result in questions over who is really in a management role. (more…)
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LinkedIn is putting together a smarter way to monetize itself with the launch of LinkedIn DirectAds (currently under limited testing), which lets advertisers target ads by several demographic metrics such as age, gender, region, education or major, career industry and position.
LinkedIn DirectAds is a grownup and more professional version of Facebook Ads, with a CPM (cost per impression) model instead of the cost per click. (more…)
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SEOs keep discussing the effectiveness of old traditional techniques like reciprocal links and directory submission. Naturally, they cannot so easily be forgiven because they remain the easiest free way to gain backlinks with the keyword-targeted anchor text. I myself turned to the topic several times and got a heated discussion in response.
However what is wrong about discussing the real effectiveness of the traditional SEO techniques is that we often forget about time factor. With most of these techniques the minor effect they might have fades compared to the amount of time you have to spend on them.
By spending your time wisely, you can both achieve similar (and higher) effectiveness and accomplish other no less useful tasks. (more…)
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Remember Adsense for Videos which debuted not so long ago? We haven’t heard too much about this new form of placing Google paid ads since it was launched, until now. The NYT is reporting about the agreement between Google and Seth MacFarlane, creator of TV program “Family Guy”, who is embarking on new animation series made for internet only, called “Seth MacFarlane’s Cavalcade of Cartoon Comedy.” (more…)
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Here you go, 10 search-related service for all your Twittering needs. Search for Twitter profiles, Twitter discussion, Twitter followings and what-have-yous. If you know of other Twitter search-related service/apps that we’ve missed, please let us know by leaving a comment. We’ll gladly add them to the list. (more…)
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Billionaire turned blogger Carl Icahn explains why he has not posted anything about his proxy battle against Yahoo in his newly established personal blog.
At this time, due to SEC regulations, I do not intend to post your comments regarding the proxy fight. However, I am planning to give you my views about Yahoo and its management shortly. If you wish to be informed I invite you to subscribe. Stay tuned.
That “subscribe” anchor link of course links to his blog’s RSS subscription page. Whoever is managing Icahn’s blog or if it is really is, he surely knows how to make a blog generate interest and anticipation - and feed subscriber. (more…)
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